Tourism Management (2 Years, B.Sc.)
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Tourism Management (2 Years, B.Sc.)
(a) Diploma in Marketing Management (DMM)
(b) Advanced Diploma in Tourism Management (ADTOUR)
(c) Bachelor in Tourism Management (BTM)

 
·         Successful completion of Year I (Diploma in Marketing Management) is a PREREQUISITE to register for 
          the Two-Years B.Sc. Degree program.
·         Upon successful completion of Year II the interim Advanced Diploma in Tourism Management   
          (ADTOUR) is awarded.
·         Upon successful completion of Year III the B.Sc. Degree is awarded.

 
Year I
1. Marketing Management
2. Economics
3. Business Organization
4. Statistics
5. Commercial Law
6. Business English
 
Year II
1. Tourism Planning
2. Travel & Tourism
3. Marketing Practice in the Hotel of Catering Industry
4. Financial & Management Accounting
5. Behavioural Studies
6. Public Relations
 
Year III
1. Computers
2. Human Resource Management
3. Planning & Development in Tourism
4. Executive Skills
5. Tour Operations
6. International Marketing



 
The Aims
The course aims to equip students for a variety of business careers and give a special advantage to those wishing to enter the Travel and Tourism/Hotel business.
 
To this end, the course offers a balanced educational program in accordance with the general philosophy of the 21st century, and the dynamic field of the world’s number one business, Tourism.
 
Career Opportunities
These are ever so growing and financial rewards are ever so attractive. Career opportunities exist in all sectors of the industry: travel agencies, tour operators, passenger transport companies, local and foreign Tourist Organizations and hotels.
 
Structure and Content of the Course
In the first year we try to give fresh students a general but solid introduction into the exciting world of Business Management. The idea is that, if students do not understand the basic principles of modern management, how could they understand the complicated area of tourism? If, for example, they cannot interpret a statistical chart/graph, how can they appreciate the trends in the tourism industry? All subjects taught in the first year aim at aiding the student to shed light on the ‘grey’ areas in the rather demanding and competitive environment of the 21st Century.

The second year introduces the student into the concept of tourism. Quickly the student is faced with the problems of the industry while at the same time the endless opportunities for solutions. World tourism and its developments are tackled and comparative studies of different countries are carried out. The course naturally embraces the Cypriot situation and analyses the developments of the last forty years. Simultaneously, the second year presents to the student the other basic functions of tourism and general management in a far greater depth than the first year. Psychology and Sociology are covered in the subject of Behavioural Studies, while the financial structures of Companies are investigated in the subject of Accounting.


 
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Marketing Studies (1 Year, Diploma)Business English (1 Year Diploma)Sales Management (1 Year Diploma)Business Administration (2 Years, B.Sc.)Shipping (2 Years, B.Sc.)Tourism Management (2 Years, B.Sc.)Financial And Computers Studies (2 Years, B.Sc.)Banking (2 Years, B.Sc.)Insurance (2 Years, B.Sc.)European Studies (2 Years, B. Sc.)
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